Alex Dobre

Business Line Director, Retail and Distribution Solutions Zitec

Alex Dobre is an expert in digital transformation, recognized for driving growth and fostering innovation as a Business Director for Retail and Distribution Solutions at Zitec. His hands-on experience and strategic vision are crucial in aligning Zitec’s digital solutions with market needs, resulting in enhanced customer experiences, optimized operational efficiency, and increased client revenue.

Professional Background: 

Alex’s role is diverse, spanning various directions. From crafting and implementing retail strategies tailored to meet each client's unique needs to overseeing the integration of advanced eCommerce solutions, he ensures businesses can effectively navigate the digital landscape.

His work involves closely collaborating with retailers to develop engaging and efficient omnichannel shopping experiences. Since joining Zitec in 2016, Alex has advanced from a junior business developer to a key retail leader, guiding his team to deliver high-quality digital solutions consistently on-time and on-target.

Areas of Expertise: Retail Digital Transformation, eCommerce Strategy and Implementation, Business Development, Customer-Centric Solutions, Retail & Distribution Omnichannel Solutions

Notable Projects:

Alex has developed a consistent presence in the retail landscape, frequently attending industry events, speaking at conferences, participating in panel discussions, and contributing to industry-shaping conversations.

As a key driver of Zitec's retail business line, he has overseen numerous impactful projects within retail sectors such as Apparel & Fashion, Consumer Electronics, Cosmetics, Food & Beverage, Luxury Goods & Jewelry, Sporting Goods, Wholesale, DIY, FMCG, and more. Thus, Zitec's clients have flourished, experiencing double-digit growth in added revenue and adoption rates, international expansion, and significant ROI.