Bogdan Costin

EXECUTIVE CREATIVE DIRECTOR McCann Worldgroup România

Costin started his copywriting career in Advertising in 2006. In 2011 he joined McCann Bucharest, in 2019 he was named Executive Creative Director and starting with 2022 he became the Creative lead on Mastercard Europe.

From Priceless Surprises with Gianluigi Buffon to creating Real-Life Potions in League of Legends for Beko, in over 18 years working in Advertising he has been proudly learning and working on brands like Dacia, Cosmote, Rompetrol, Julius Meinl, Coca-Cola, Bite Latvia & Lithuania, ROM, Nespresso, Nesquik, Coffee-mate, Mastercard, KFC, Taco Bell, Greeenpeace and many more winning both Effectiveness and Creativity Awards.

Costin has been a front line judge at regional Festivals such as Adwards Riga, an inspiring speaker at local and international Advertising events and was awarded the most sought after awards at Cannes International Festival of Creativity, among many others.