19
October
09:00 - 10:00

Networking & Registration  Registration & Networking

10:00 - 10:05

Welcome to the Commerce Innovation Summit where Innovation in Payments and Commerce takes shape

10:05 - 10:45

Panel I  Cash-Flow First: How payments and BNPL support financial health in commerce

Key topics:

  • Wallet-first e-commerce: how it is winning the battle against cash and what it means for your online store
  • BNPL in 2026: evolving from a headline feature to a cash-flow enabler
  • The best checkout in 2026: building smarter payment experiences
  • Beyond checkout: how new payment rails can improve cash flow, reduce payment costs and enable real-time financial management
11:00 - 11:15

Presentation  Mastercard Presentation: The Future of eCommerce

11:15 - 11:30

1to1: What Romanians Really Want from an Online Store — From AI Assistants to Keeping Promises

In this session, we’ll explore the results of a market study on how Romanians actually shop online and what makes them choose one retailer over another. Beyond price and promotions, we’ll look at what really builds trust: delivery reliability, clear communication, easy returns, personalization, and the emerging role of AI assistants in the shopping experience.

11:30 - 11:45

Presentation: NETOPIA Payments

11:45 - 12:05

Fireside chat: The Customer Journey in the Age of AI: Communicating with LLM-Powered Consumers

This session brings to the stage two GEO experts who will present insights into how Romanian consumers interact with Gemini, ChatGPT, and other AI assistants, along with practical recommendations for increasing brand visibility in AI-driven environments.

12:05 - 12:50

Panel II  A Practical Approach to AI: Automations and Functionalities That Improve Conversion, Efficiency, and Growth

Key topics:

  • IT integration and AI-ready commerce architecture
  • Customer-facing AI automations
  • Catalog, pricing, and inventory automation
  • Marketplace listing and feed automation
  • Securing your online store in 2026
13:05 - 13:50

Panel III  The Logistics of the Future — Moving Every Piece of the Business Closer to the Customer

Key topics:

  • warehouse automation and fulfillment technology
  • last-mile delivery innovation
  • locker networks and pickup ecosystems
  • cross-border logistics optimization
  • logistics integrations with e-commerce platforms
  • balancing cost efficiency with delivery speed