GTM Products Director, Romania, Croatia, Slovenia and Bulgaria Visa
Alexandru Mihalache joined Visa in 2021 where he leads the Product Go to market team for Romania, Bulgaria, Croatia and Slovenia, managing both Digital and Core card products. His focus is on delivering innovative new ways to pay, that resonate with contemporary consumer needs, setting new standards in convenience, security, and user experience.
With 20 years experience in banking, digital, card payments and business development, Alex combines deep technical expertise with strategic business insight.
Throughout his career, Alex has led both technical and business teams, being involved in developing and maintaining complex cards infrastructures as well as driving the innovation and development of digital payments. He has been instrumental in introducing innovative banking products and services, leveraging his profound understanding of the financial landscape to navigate complex regulatory environments and emerging market trends.